Bally - The art of gifting

Bally launched its winter campaign: "The Art of Gifting" in collaboration with Studio Marianne Guély, the paper artist studio.

We directed the film and created the 20 products pictures with 5 cinemagraphs. We also created all the design sets, using paper elements supplied by Studio Marianne Guely. We imagined a conceptual and monochromatic story that plays with shapes, textures that suggest the natural elements and the origins of the brand in the Swiss mountains.