Over 160 Years of Innovation in Motion

Hutchinson


To celebrate its history and heritage, Hutchinson retraces 160 years of industrial and technological evolution through a cinematic journey. Shown inside the “507 Fab House,” a structure designed by Gustave Eiffel in Paris, the film reconstructs the company’s story through archival photographs, historical footage, dedicated sound design and animated interventions.

We created the art direction and motion design for the chapter screens. 10 animated title sequences, 17 reinterpreted photographs: we approached the archival material as a living substance, combining contemporary gestures with visual memory to bring out movement, traces and resonance.

The film goes beyond the corporate frame. It becomes a visual narrative connecting past and present.

Production by:
Clap35

Projection of Hutchinson’s heritage film inside the 507 Fab House in Paris

Animated archival photographs created for Hutchinson’s 160-year heritage film

Motion-designed chapter screens for Hutchinson’s heritage film by David & Pauline Reinterpreted archival image blending contemporary animation and historical material

Motion design sequences illustrating Hutchinson’s technological and industrial evolution

Visual narrative connecting Hutchinson’s past and present through animated archives Film still combining archival footage and sound design for Hutchinson’s heritage project

Animated interventions bringing Hutchinson’s archival images into contemporary motion