Pictet

ConceptThrough the Pioneers Eyes of Pictet. A graphical journey telling the story of the Pictet House from their creation to our days. More than that, the movie projects the brand as a modern and visionary actor. It is all about having a vision in an uncertain of the world.

To be able to mix past, present and future concepts, we had to create a timeless atmosphere. The Art Direction was created to be minimalistic in terms of composition & colors but at the same time has to be elegant. Surrealistic touches give the story this visionary and timeless feeling.